Users don’t read Web content, they scan it. The analyses show that only 16% of people read the entire contents. For this reason, it is important to format the text in a way that allows users to scan the text. We can’t increase the visits only with the improvement of the content of the text, but it …
The purpose of the optimization is to increase visits and rank higher position between the results found. Web site found on the first pages of the search engines gets 80% of the clicks, on the other hand, pages found on second page get almost 20% of all clicks. Position in the search engines tells us two things. The first …
Google Analytics is Google’s simple tool for measuring the effectiveness of our Web sites. All you need is a Gmail account and of course website for measuring the performance. It allows us to display information about the traffic on the website, traffic segmentation, tailored reports, graphs, … On the basis of this information we can use it …
Google Webmaster Tools is an advanced Google tool for getting information on how Google sees our Web site and how to improve our Web site, whose contents are “indexed”, if the website has some problems, statistical information. For tools you need Gmail account, We recommend to use it with Google Analytics. Learn more about Google Webmaster …
for search analyzes a portion of Google’s “search” phrases “, under conditions to be determined in a search engine. The result is a graph that illustrates the search for “phrases” through the period. Insights http://www.google.com/insights/search/# More about Insights http://www.google.com/support/insights/bin/topic.py? topic = 13973
Google’s service to see the popularity of keywords and see the popularity of Web pages. Trends http://www.google.com/trends Disadvantage: The display of the results is not numbered.
Google’s search engine is quite complicated, because it contains over 1 million lines of software code. In addition to the very comprehensive formula for the calculation of impressions results, Google also constantly develops new ways to search. For this reason, we look at five of the most important points which should be taken. Keep an eye …
Most users do not know that it is the age of a website that is important. We’re not talking about a domain or when it was purchased, but the actual time of the publication of the site until today. The longer the page is “on-line”, and without any major problems in reaching this page, the better. Pages …
HTML tag rel = “nofollow” attribute, which indicates to search engine that the link must not affect the “ranking (PageRank) of the Web site in the search index. It is intended to reduce the number of false hits on search engines and improve the quality of the search. We often use it to link to other websites …
In the old days in terms of the Internet, almost every page on the Web site had a page “site map” where the links were to all the pages. The purpose of the sitemap is that users and search engine spiders can faster search for information, respectively, on the site. Now with a lot of the …
